Tuesday

SELLING MORE BOOKS

You might want to grab a copy of this book quickly if you are interested in selling more of your own books

http://www.amazon.com/gp/product/B0052U7F06/ref=as_li_qf_sp_asin_il_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=B0052U7F06&linkCode=as2&tag=wwwrobertjban-20

Thursday

GET RICH WITH AN E-BOOK

Is it just me, or is the internet overflowing with get rich quick schemes involving writing your own e-book? I seem to be getting about a dozen emails, blog postings and outright spams a day telling me how to make a million dollars with an e-book. Now, the fact that I am currently writing 2 of them may have caused this to happen, but...
Here's the thing that blows me away - obviously people are paying good money to get information on e-book marketing programs, webinars and so on. At the heart of this process is the fact that they actually need to sit down and write one. If they are serious about looking at an e-book to improve their profile or create actual wealth, then I would not so humbly suggest that they write a good book. Write a book that people will get value from and one that shows the writer in the best possible light. Showing themselves in the best possible light - because you only get one chance at this - means a well constructed, organized and edited book. It doesn't matter how long it is, if it has grammar, spelling and other mistakes, the buyer will not buy a second offering from them.
So here's the deal, if you are interested in entering into the e-book marketing push that is going on, begin by learning how to write a book. Of course, I have written a book that helps you do that: if you glance to the left hand side of the screen, you will see a picture of the One Hour Author: Non-Fiction Book Writing For Busy People - clicking on the image will take you to the Amazon site to buy it.
Before you begin marketing a book, you need to have one and this will be the fastest way to get there easily with the most professional results. By all means, if you are talking to others who are thinking about the e-book program to move themselves forward, send this to them and get them off on the right foot.


Tuesday

MARKET YOUR BOOK

Every author eventually hits the point where they need to do some marketing. Yuck! I know, but it is a reality regardless of where and how your book is published. So many writers that I know, and have worked with, fall down when it comes to the actual selling process of their books. It is not good enough to just write and publish, because absolutely no one will know that your title even exists.
Sometimes people wait and hope that they will magically "go viral" like Stephen King or J.K. Rowling. Reality is that they didn't sell millions of books without a lot of hard work on their part.

Patience, persistence and constant promotion - the 3 P's.

Most of you will eventually, if not first, publish your books on Amazon. You might resist, especially if you are listening to legacy publishers but trust me, you will eventually find your book on Amazon. Publishing is easy for both Kindle and paper books, but then what?
Last weekend I ran across an e-book from Shelley Hitz called, "Marketing Your Book On Amazon," and you really do need to get it too. She includes 21 different real-life things that we need to do to make our efforts more visible. Yes, I am in the process of going through her "to-do" list for each of my titles and you should too. Find her book here, on Amazon and download it to your computer if you don't already have a Kindle.
I know that there are other platforms that require your attention like Smashwords, Apple, Kobo, Barnes and Noble and others, but start with the biggest and go through the steps and then move on to the next. You need to do your part in the marketing process, regardless of whether you publish yourself or with a legacy publisher - marketing and sales are your responsibility. Shelley's book takes a lot of the mystery and hard work out of the deal so I very highly recommend that you start here.
And, just to let you know, Shelley did not ask me to post this blog on her behalf - I just think that my readers deserve to have good information when it is available.
I must admit that when I was reading some other blogs yesterday, I came across several authors who write only for the sake of writing and don't really seem to care if readers find them. What a disservice to both potential readers and themselves. If it's worth writing, then it is worth reading - find your readers.